ONE BAD MONTH

Coaching Carousel · 2026-27

The hot seats, the open jobs, the candidates that won't say they're candidates. The annual reshuffle that reshapes the sport, mapped chapter by chapter as it happens.

CHAPTER 2 OF 5 Dec 2, 2025 · 8 min read

Black Friday Week: Three Firings, One Surprise, and the AD Phone Calls That Started Friday Morning

Auburn fired Hugh Freeze on the morning after the Iron Bowl. Florida fired Billy Napier the same day. Maryland fired Mike Locksley the day before. The interim tags went up. The candidate phone calls started.

AI-generated · may contain errors · not journalism
Builds on prior chapters

Black Friday week landed three firings in a 36-hour window: Maryland fired Mike Locksley on Wednesday morning, Florida fired Billy Napier on Friday morning, and Auburn fired Hugh Freeze on Saturday morning. The Locksley firing was the least-surprising of the three (we wrote it up as 70% probable in Chapter 1). The Napier firing was higher than Vegas had it (which had been at 40% to fire). The Freeze firing was, on the timing alone, more sudden than the prevailing expectation, which had been that Auburn would let the dust settle from the Iron Bowl loss before formally moving. The dust did not settle. AD John Cohen made the call by 9am Saturday. The interim tags — Maryland's Mike Locksley → defensive coordinator Brian Williams; Florida's Billy Napier → offensive coordinator Russ Callaway; Auburn's Hugh Freeze → defensive coordinator Wesley McGriff — went up within hours.

What's worth tracking, beyond the firings themselves, is the candidate-board reordering that started Friday morning when the Florida news broke and accelerated through Saturday after the Auburn news. We picked up in Chapter 1 that Lanning, Drinkwitz, and Pry were the candidate-board names of the cycle. The Florida and Auburn openings put both programs in conversation with all three. Brett McMurphy, in his Saturday-evening Action Network update, had the names sourced cleanly: "Florida's search firm has reached out, in the past 36 hours, to representatives for Dan Lanning, Eli Drinkwitz, Brent Pry, Lane Kiffin (yes, again), and James Franklin (provisionally — Penn State's CFP run will determine whether the conversation goes anywhere). Auburn's list has substantial overlap. The two programs are competing for the same six or seven names. The compression of the search timeline matters."

“The cycle's compression is not neutral; it is shaping which candidates the programs can credibly land.”

The compression of the search timeline is the structural feature of the cycle nobody had quite priced. Auburn and Florida both have December early signing-day pressures — the cycle's marquee recruiting class commitments are largely settled by December 18, and a coaching search that runs past that date risks losing the recruits the new coach was hired to retain. Both programs have, in the past, taken three to four weeks to complete searches. Both programs need to finish in two. "The compressed timeline favors the candidates with existing institutional momentum," Pete Thamel wrote in his Sunday-morning ESPN column. "Lanning at Oregon, Drinkwitz at Missouri — these are coaches whose programs and contracts make a fast move possible. Coaches in less-mobile situations are at a real disadvantage in a two-week search. The cycle's compression is not neutral; it is shaping which candidates the programs can credibly land."

The Cover 3 podcast (ep 348, December 1) ran the most-thorough postmortem of the firings on the Sunday afternoon after the Auburn news. Andy Staples and Danny Kanell ran through each firing and the post-firing landscape. "Auburn's most likely hire is Drinkwitz," Staples said. "Drinkwitz is from Atlanta originally. His agent is Jimmy Sexton. The program has institutional connections to the Sexton client base that go back twenty years. Florida's most likely hire is Lanning, and Florida is going to pay above market for the privilege. The structural question is whether Florida can outbid Oregon — Oregon has the institutional resources, the playoff trajectory, and a roster Lanning recruited. Florida has the SEC platform, the recruiting footprint, and the institutional desperation that occasionally produces a better deal than the rational valuation. We will find out within ten days."

The boards in the affected programs were doing their own work in parallel. The Auburn board on AuburnSports, in a Saturday-night thread titled "Now what" that ran 1,400 replies in the first 18 hours, processed the firing with the institutional intensity that Auburn fanbase moments produce. "Drinkwitz or bust," one reply read. "If we don't get Drinkwitz, we are at risk of cycling through the same kind of hire we always cycle through. The program needs the candidate of this cycle, not the third-best candidate the search firm produces because the candidate of this cycle didn't take our call." The dominant tone was anxious-but-engaged, which is the Auburn institutional default in a coaching search.

The Florida boards, on GatorCountry, were closer to relieved than anxious. The program had spent two years preparing for this firing and, when it landed, the board's emotional energy was directed at the question of who came next rather than at the question of whether the firing was justified. A thread titled "Lanning and we figure it out" ran 900 replies and the dominant view was that the program needed to outbid Oregon for Lanning and that Scott Stricklin needed to commit institutional resources at a level that the program's recent searches had not committed. "This is the cycle that fixes the program or doesn't," one reply read. "Stricklin has to be aggressive. The buyout for Napier is steep. The buyout to land Lanning will be steeper. The math is the math. Pay the math."

The Maryland boards, on TestudoTimes, had a different chapter. Locksley's firing was the program's first head-coach firing-for-cause since 2010. The TestudoTimes thread we cited in Chapter 1 had been right that the firing was overdue. The post-firing thread — "What we look like as an opening" — was a more-realistic assessment of the program's structural position than the program's fans usually permit themselves. "We are a Big Ten football opening," one reply read. "That is the most-attractive part of the job. Beyond that, our facilities are mid-conference, our recruiting footprint is contested, our budget is not Penn State or Ohio State. The hire we make is going to be a young assistant from a Power 4 program or a sitting head coach from a successful Group of Five program. We are not getting Lanning. We are not getting Drinkwitz. We are getting someone whose first job this is, or whose last G5 job set this one up. Both can work. Neither is the candidate of the cycle."

The next two weeks are when the chapters land. The Auburn search and the Florida search will produce hires by approximately December 12. The Maryland search will likely run into January. We pick this up in Chapter 3 after the hires are settled.

How it landed

“I saw a couple of loose neutral flairs in the game thread and all I wanna say is you all need to seek therapy. You have your pick of any other game to watch on rivalry week, you could be watching the fucking Iron Bowl, and you choose to watch a game…”

r/CFB

“I have to think if we lose this get a bad bowl draw and lose that, he’s on a scorching hot seat next year. Especially because Miller is shitting the bed for a 5th year, I have to hope that Cunningham is feeling some kind of heat himself”

r/CFB

“He’s really lucked out because of the coaching carousel. Most other coaches would’ve been fired after that loss to TAMU. He’s a great guy but if you can’t produce meaningful wins with the most talented QB USC has ever had then you have got to go”

r/CFB

Voices from the window · Nov 22 – Dec 05

Sources + Evidence This Chapter
Brett McMurphy·Action Network update
Nov 30
Pete Thamel·ESPN column
Dec 1
Cover 3·Episode 348 (Staples + Kanell)
Dec 1
An Auburn fan·AuburnSports thread
Nov 30
A Florida fan·GatorCountry thread
Nov 29
This page may include content derived from public news sources, social media, and fan communities. We relay these sources as-is — we are not reporting them. Sources may be summarized or quoted imperfectly; for anything that matters, go look at the original source directly. The original source may also be wrong. AI-generated content is labeled and may contain factual errors. All analysis is editorial opinion, not professional reporting. Data sources · About this site