The Zeitgeist List · coaching

Luke Fickell

Luke Fickell held Wisconsin at Power Program II for 5 seasons.

Peak, then fade
80–46
2011–now · 3 stints
← all coaches

In his own words

The ones who have the most success, like Marcus has, are ones who create an identity for themselves, not just where they've been, whether it's his time with us at Cincinnati or his time at Ohio State or his time under Jim Tressel
FOX Sports · · the day before Wisconsin's 2026 opener
It's not just Marcus that we've got a long history with
FOX Sportsthe day before the opener

Career arc

His real stature score, season by season, across every program he’s coached — so a stretch that stays in one tier the whole way can still climb or sink on the line, not just flatten out. Node color marks the tier reached. Which program a stretch belongs to is carried by the shaded lane behind it.

Stature score reached, by season of his head-coaching careerOHIO STCINCINNATIWISCONSINDynastythe sport's summitBlue Bloodpermanent top tierPower Programperennial contenderNational Programrespectable, streakyRegional Programthe building-block levelOhio State, 2011: 6-7, Blue Blood2011-3.2Cincinnati, 2017: 4-8, National Program III2017Cincinnati, 2018: 11-2, National Program III2018Cincinnati, 2019: 11-3, National Program III2019Cincinnati, 2020: 9-1, National Program II2020Cincinnati, 2021: 13-1, Power Program III2021Cincinnati, 2022: 9-3, Power Program III2022+12.3Wisconsin, 2022: 1-0, Power Program II2022Wisconsin, 2023: 7-6, Power Program II2023Wisconsin, 2024: 5-7, Power Program III2024Wisconsin, 2025: 4-8, Power Program III2025Wisconsin, 2026: in progress, Power Program III2026-8.1One point per coached season, in career order; dashed segments are program changes — spacing is not proportional to calendar time

Reached Blue Blood in his 1st career season — faster than 59% of the 100 FBS coaches who have ever reached Blue Blood (rank #1 of 100 by seasons-to-arrival).

Cincinnati, 6 seasons
+12.3
National Program III → Power Program III.
Wisconsin, 5 seasons (active)
−8.1
Power Program II → Power Program III.

Style position and drift

Where each stint’s offense sat between run-first and pass-first, and how far it moved from one season to the next. The band is that stint’s real season-to-season range, not a fixed-width box.

40%50%Cincinnati2017–2022▼ 4.4ptWisconsin2022–2026▲ 6.2pt
Pass rate — share of offensive plays that were pass attemptsfirst covered seasonmost recent covered seasonfull season-to-season range (3+ covered seasons)
How much that is, against every other stint

Season-to-season pass-rate range for all 258 FBS coaching stints with at least three covered seasons, 2014–2025.

Typical stint7.010.2 median13.9middle half of all stints
Cincinnati15.9pt#38 of 258 · more than most
Wisconsin11.6pt#97 of 258 · a typical amount

The big-game ledger

How he does in the games that matter most — rivalry record, performance broken out by real opponent tier, one-score games, and his toughest historical matchup.

6–8 against his rivals. Winless in 3 tries against Kirk Ferentz.

Rivalry record
6–8
42.9% · 6 rivals
One-score games
19–12
61.3% · margin ≤8
vs. Blue Blood or better
0–1
0.0%
Buyout owed
$27,493,333 (est.)
bigger than 76% of FBS buyouts
Rivalry ledger
Miami (OH)4–0100%
Iowa0–30%
Minnesota1–233%
Nebraska1–150%
Penn State0–10%
Michigan0–10%
The toughest matchup
vs. Kirk Ferentz0–3
3 meetings, 2023–2025
’23 L’24 L · blew a 3-pt lead’25 L
0% win rate across a real, 3-meeting series — short of the bar this site uses before badging a series “Nemesis.” Shown here as the toughest matchup on record, not an algorithmic crown.
Performance by opponent class
Dynasty
0–1 0.0%
Blue Blood
0–7 0.0%
Power Program
3–15 16.7%
National Program
22–15 59.5%
Regional Program
37–4 90.2%

What fans are saying

Fan claims · every quote verified verbatim

program directionLimited signal that season

fans think the team's performance has declined under his leadership

He's ruined Wisconsin football in just about every aspect. We've lost our respect. We've lost our identity. We've lost our team.

This is all to say that I need the Luke Fickell era to become yesterday. Someone please find the nearest tarmac to leave him on. What an utter disaster of a hire.

Based on 3 comments from 2 posters across 2 threads · Jul 9, 2026–Sep 7, 2026 · via Wisconsin Badgers, WisconsinBadgers

Show all 4
job securityEarly signal — few voices

fans believe Luke Fickell is at risk of being fired and has harmed the program

I understand im just 1 person so I don't mean shit, but I'm boycotting Badger football until Luke Fickell is no longer the head coach. He's ruined Wisconsin football in just about every aspect. We've lost our respect. We've lost our identity. We've lost our team. And all at the hands of Luke Fickell and Chris McIntosh. Thankfully, half the duo is gone. Just need to get rid of the other half

Luke Fickell More Likely To Get Fired Than Anyone Else in CFB

Based on 2 comments from 2 posters across 2 threads · Jun 3, 2026–Jul 9, 2026 · via Wisconsin Badgers, WisconsinBadgers

recruiting effortOne fan's take that season

One fan thinks Luke Fickell focused too much on out-of-state recruits

I think one of the biggest mistakes made by Fickell has been a lack of in state recruiting.

Based on 1 comment from 1 poster across 1 thread · Sep 7, 2026 · via WisconsinBadgers

job securityOne fan's take that season

One fan believes Fickell's buyout is too expensive to fire him

Realistically the buyout is so big Fickell is getting another year even if we lose out

Based on 1 comment from 1 poster across 1 thread · Oct 4, 2025 · via CFB

Coaching career

2022–now
Wisconsincaretaker
Power Program II → Power Program II
Luke Fickell held Wisconsin at Power Program II for 5 seasons.

6th-best Wisconsin tenure of 14 by the numbers.

Recruiter or developer?

Underperforms his recruiting talent on offense and performs about as expected for his recruiting talent on defense.

Offense vs. talent
-27.6 pts
#197 of 208 · less than most
Defense vs. talent
+1.8 pts
#90 of 208 · a typical amount
Recruiting talent is team-wide (no offense/defense split exists in the source data) -- both sides are scored against the same talent input, only the outcome is side-specific.
Season20222023202420252026Trend
Record & result
Record4–37–65–74–80–0
PostseasonW bowlL bowl
Recruiting rank#44#58#23#27#78
Style — pass rate
Pass rate39.450.846.639.245.6
Coordinators
OCBobby EngramPhil LongoPhil LongoJeff GrimesJeff Grimes
DCJim LeonhardColin Hitschler / Mike TresselAlex Grinch / Mike TresselMike TresselMike Tressel
Outcome — opponent-adjusted efficiency percentile
Offense514523813
Defense7960485612
Tendencies — play-by-play, neutral script (2021+ only)
1st-down pass%27.745.441.138.636.1
Red-zone pass%30.542.539.826.7
4th-down go%opp. territory28.635.430.332.4
Roster construction · portal era

A typical amount of portal roster-building.

Portal arrivals
87
3.1★ avg rating
Portal departures
113
left via the portal
Net portal flow
-26
#56 of 187 FBS stints
Notable portal arrivals with a modeled NIL value
Colton Joseph On3 modeled · $1,000,000
On3’s modeled estimate (social reach / exposure), not money actually paid — shown per player, never totaled.
Who they bring in

Brings in bigger-than-position-typical players than most.

A typical class-year mix of incoming transfers.

Avg. size (raw)
6′2″, 236 lbs
across 71 of 87 arrivals — unadjusted for position mix
Size vs. position-typical
+7.3 lbs
#49 of 255 · more than most
Avg. class year
Jr
#135 of 255 · a typical amount
Top states: OH (11), TX (11), FL (8), IL (6), GA (5)
Who won the portal our read
Talent added
59.9
position-weighted
Talent lost
60.2
position-weighted
Net
-0.3
arrivals minus departures
Best addition: Tanner Mordecai (QB) from SMU
Biggest loss: Graham Mertz (QB) to Florida
Position-value-weighted (QB/CB weighted highest, depth-decayed within each position) — the same scoring engine as the Portal Heat feed, not a separate grade.
Does the system survive a coordinator change?
OC: Phil Longo → Jeff Grimes · 2025the offense collapsed across the change
34th pct10th pct0th100th
2-season window either side.
1st-down pass rate: 43.3% → 37.4% (-5.9 pts)
Confound, shown not hidden: only 40% of offensive production returned the year the coordinator changed — the roster turned over at the same time, not just the play-caller.
DC: co-Colin Hitschler / Mike Tressel → co-Alex Grinch / Mike Tressel · 2024
60th pct48th pct0th100th
1-season window either side — numbers shown, not enough to badge a verdict.
DC: co-Alex Grinch / Mike Tressel → Mike Tressel · 2025
48th pct56th pct0th100th
1-season window either side — numbers shown, not enough to badge a verdict.
Roster size, by position
Skill positions · usage-weighted (real participation)
Quarterback
211 lbs
6′2″ avg · #426 of 767 · a typical amount
Running back
221 lbs
5′11″ avg · #33 of 791 · more than most
Wide receiver
196 lbs
6′0″ avg · #274 of 791 · a typical amount
Tight end
249 lbs
6′3″ avg · #232 of 731 · a typical amount
Trench & secondary · recruited roster, not confirmed starters
Interior line
313 lbs
6′6″ avg · #230 of 779 · a typical amount
D-line
296 lbs
6′3″ avg · #137 of 753 · more than most
Linebacker
237 lbs
6′2″ avg · #65 of 772 · more than most
Cornerback
190 lbs
6′0″ avg · #402 of 771 · a typical amount
Safety
208 lbs
6′1″ avg · #5 of 346 · more than most
Offensive-line size is one undifferentiated bucket — the source data almost never distinguishes tackle from guard from center, so we can't split them out.
Where the roster comes from, by position
Buys Edge via the portal
69%
#36 of 208 stints
Buys Wide receiver via the portal
61%
#55 of 243 stints
Postseason detail2022: Beat Oklahoma State 24–17 Guaranteed Rate Bowl2023: Lost to LSU 31–35 ReliaQuest Bowl

12 NFL Draft picks: Leo Chenal (2022), Logan Bruss (2022), Jake Ferguson (2022), Matt Henningsen (2022), Faion Hicks (2022), Joe Tippmann (2023), Keeanu Benton (2023), Nick Herbig (2023) + 4 more

17–21
2017–2022
Cincinnatibuilderborderline🏆 coach of the year ×2
National Program II → Power Program III
Luke Fickell raised Cincinnati from National Program II to Power Program III.

1st-best Cincinnati tenure of 19 by the numbers.

Recruiter or developer?

Outperforms his recruiting talent, on both sides of the ball.

Offense vs. talent
+17.0 pts
#46 of 208 · more than most
Defense vs. talent
+28.3 pts
#11 of 208 · more than most
Recruiting talent is team-wide (no offense/defense split exists in the source data) -- both sides are scored against the same talent input, only the outcome is side-specific.

Followed Tommy Tuberville (2013–2016) · succeeded by Scott Satterfield (2023–2026).

Season201720182019202020212022Trend
Record & result
Record4–811–211–39–113–19–3
PostseasonW CFPW bowlL bowlL bowlL bowl
Recruiting rank#63#48#79#40#42#42
Style — pass rate
Pass rate53.938.538.043.646.349.5
Coordinators
OCMike DenbrockMike DenbrockMike DenbrockMike DenbrockMike DenbrockGino Guidugli
DCMarcus FreemanMarcus FreemanMarcus FreemanMarcus FreemanMike TresselColin Hitschler / Mike Tressel
Outcome — opponent-adjusted efficiency percentile
Offense408459899742
Defense199090969487
Tendencies — play-by-play, neutral script (2021+ only)
1st-down pass%48.236.132.447.147.851.6
Red-zone pass%45.127.724.827.942.546.2
4th-down go%opp. territory22.254.531.035.129.434.8
Roster construction · portal era

Barely touches the portal — recruits and develops his own.

Portal arrivals
10
3.1★ avg rating
Portal departures
20
left via the portal
Net portal flow
-10
#167 of 187 FBS stints
Who they bring in

Brings in bigger-than-position-typical players than most.

Recruits older, more experienced transfers than most.

Avg. size (raw)
6′3″, 248 lbs
across 8 of 10 arrivals — unadjusted for position mix
Size vs. position-typical
+11.2 lbs
#2 of 255 · more than most
Avg. class year
Sr
#1 of 255 · more than most
Top states: OH (4), KY (1), ON (1), PA (1), IL (1)
Who won the portal our read
Talent added
33.5
position-weighted
Talent lost
47.8
position-weighted
Net
-14.4
arrivals minus departures
Best addition: Ben Bryant (QB) from Eastern Michigan
Biggest loss: Michael Lindauer (QB) to the portal
Position-value-weighted (QB/CB weighted highest, depth-decayed within each position) — the same scoring engine as the Portal Heat feed, not a separate grade.
Does the system survive a coordinator change?
DC: Marcus Freeman → Mike Tressel · 2021
96th pct94th pct0th100th
1-season window either side — numbers shown, not enough to badge a verdict.
Roster size, by position
Skill positions · usage-weighted (real participation)
Quarterback
217 lbs
6′3″ avg · #258 of 767 · a typical amount
Running back
210 lbs
5′11″ avg · #293 of 791 · a typical amount
Wide receiver
195 lbs
6′1″ avg · #274 of 791 · a typical amount
Tight end
251 lbs
6′5″ avg · #167 of 731 · more than most
Trench & secondary · recruited roster, not confirmed starters
Interior line
314 lbs
6′5″ avg · #176 of 779 · more than most
D-line
276 lbs
6′3″ avg · #548 of 753 · a typical amount
Edge
257 lbs
6′3″ avg · #77 of 188 · a typical amount
Linebacker
225 lbs
6′2″ avg · #542 of 772 · a typical amount
Cornerback
197 lbs
6′1″ avg · #65 of 771 · more than most
Offensive-line size is one undifferentiated bucket — the source data almost never distinguishes tackle from guard from center, so we can't split them out.
Where the roster comes from, by position
Grows Tight end from high school
100%
#164 of 188 stints
Grows Interior line from high school
83%
#185 of 224 stints
Postseason detail2018: Beat Virginia Tech 35–31 CFP2019: Beat Boston College 38–6 Ticketsmarter Birmingham Bowl2020: Lost to Georgia 21–24 Chick-fil-A Peach Bowl2021: Lost to Alabama 6–27 CFP Semifinal at the Goodyear Cotton Bowl Classic2022: Lost to Louisville 7–24 Wasabi Fenway Bowl

20 NFL Draft picks: Mike Tyson (2017), Korey Cunningham (2018), Cortez Broughton (2019), Josiah Deguara (2020), James Hudson (2021), Darrick Forrest (2021), James Wiggins (2021), Gerrid Doaks (2021) + 12 more

Coach of the Year: AAC Coach of the Year (2020), AAC Coach of the Year (2021)

5 player-seasons honored (All-America / national award): James Wiggins (2020), Sauce Gardner (2020), Coby Bryant (2021), Sauce Gardner (2021), Ivan Pace Jr. (2022)

57–18
2011–2011
Ohio Stateinheritor
Blue Blood → Blue Blood
Luke Fickell inherited a Blue Blood Ohio State and won with it.

7th-best Ohio State tenure of 12 by the numbers.

Followed Jim Tressel (2001–2010) · succeeded by Urban Meyer (2012–2018).

9 NFL Draft picks: Cameron Heyward (2011), Chimdi Chekwa (2011), Jermale Hines (2011), Brian Rolle (2011), Ross Homan (2011), Mike Adams (2012), DeVier Posey (2012), Dan Herron (2012) + 1 more

6–7

Defining games during this era

2021 Cotton Bowl semifinal · Alabama 27, Cincinnati 6