Texas Tech

2-0AP #13

Big 12 · Joey McGuire, year 5 (37-18) · Jones AT&T Stadium · 60,454 · 60,229 avg in 2026

The nationAP #13 · Coaches #12no change
The model#8 CFB ZeitgeistSP+ #14 (+18.9) · FPI #16
The marketTexas Tech by 7.5vs Houston · our model 69% Texas Tech · a number, not a pick

LastW 35–24 at Oregon State · Sat Sep 12 · Ben Roberts 1 sacks, 1.5 TFL, 10 tackles

Nextvs Houston · Fri Sep 18 · 8 pm ET · Jones AT&T Stadium · Texas Tech by 7.5 · series 17-18-1, won the last 7 · Game preview

Updated Tue Sep 15 · through week 2

Texas Tech fans are split on what comes next.

Joey McGuire's year 5 (2026): 2-0, behind Matt Wells's 7-6 in the same spot.

Texas Tech fans are split.

Why are people so miserable and ungrateful. I was at tech when a good year was 7 wins and in reality we were just happy to make a bowl game some seasons. It’s way worse on the red raider sports website.

▲ 46r/TexasTechFootball

Because the terminally online NEED acceptance from strangers on the internet

▲ 20r/TexasTechFootball
✓ verbatim
belief held flatvs prior week
Fanbase belief
Mixed
47/100 · 849 mentions
~ our read
Grounding
running on emotion
3% cite a stat · 6% typical ✓ counted
~ our read
Volatility
Chaotic
σ 29 pts
~ our read
The model
#8
CFB Zeitgeist · +10.7
✓ measured
Explore all 12 corners of the fanbase ↓

The Pulse on Texas Tech

Archive · Wk 2 · 849 mentions · medium confidence
47
Δ +0.4 vs last wk
849 mentions this week · conversation velocity

What moved it — last 14 days

Awaiting next signal window
"Red Raiders" — Texas Tech fanbase · recurring line
The Fever Year

Position = mood · width = volume · color = the kind of feeling

Inside the fanbase — all 12 corners

Cr/CFB
GGoogle News
LLocked On
WWreck Em Red
CCampus paper
BBluesky
YYouTube
7 outlets & communities talking

The split, staged

Warmest corner+0.00
Local
most bought-in cohort our read
vs
Coldest corner−0.00
Casuals
coolest cohort our read

How Texas Tech fans actually talk real · top-upvoted

Rr/CFBthe room

This is so fucking embarrassing

1.5k open ↗

The crowd’s loudest take by upvotes — read for mood, not as a side. The cohort read is the measured part.

Loudest in the room this week real · by engagement

All 12 corners of the fanbase

skeptical
buying in
Local+0.08
Casuals+0.01

Cohort sentiment is a source-weighted model read — never a quote pinned to a person.

What this fanbase keeps coming back to our read · topic model

fan energy
35%
recent results
16%
where the program is headed
14%
the schedule
8%
offense
6%

Topics are model-labeled from Reddit — a rough signal of what this fanbase is circling right now.

1473 mentions · 7 sources · week 2026-02. Counts, sources and the divergence rank are measured (fact). Cohort labels and sentiment are a source-weighted model read (our read) — never a quote attributed to a person.
Belief checklight on evidence

~ our readTexas Tech fans are down on the program, but it's more feel than fact right now.

backed by facts
3% cited a stat or resultleague 6%
the mood
20% optimistic39% down

✓ counted We read 849 posts from Texas Tech fans this week.

Press Pulse

25 quotes collected this season

What the beat said, in their own words.

I’ve seen Jaden practice and I know what it’s looked like. It didn’t really look like that today. I’m sure North Carolina had something to do with that…we just didn’t give ourselves a chance
Dykes · Heartland College Sports7 days before Texas Tech's 2026 opener
Being a double legacy, I’m super excited about getting to Stillwater. I grew up going to games at Boone Pickens and can’t wait to get back. I’m excited to see the turnaround that Coach Morris and staff will have this year
Akin · On39 days before the opener
I’m looking for a home. A place to grow my game and get better. Somewhere I can grow as a man, a person and a football player. I look for a place that allows me to use my versatility
Akin · On39 days before the opener
The Rivalry Mirror 2026 season
Texas Tech
×
Texas
966 Texas fan posts mention us · 128 Texas Tech fan posts mention them
← Texas Tech fans, on Texas
Texas fans, on Texas Tech →
lubbockz 3.5
archz 2.0
sorsbyz 3.5
zonez 2.0
stadiumz 3.4
hammondz 3.2
winsz 2.9
their Texas Tech talk is indistinguishable from their everyday talk

“The offense coordinator for Texas Tech needs to be fired.”

youtube/Texas Tech Red Raiders · fan post, verbatim
rival-mention windows, weighted log-odds · printed z is the truth — geometry only dramatizes it

Fanbase health · Texas Tech

Texas Tech's fanbase is surging — 78 of 100.

Loud (153 weighted voices in the latest week) and winning on the field (12-2 last season, 2-0 so far).

On the field — 12-2 last season, 2-0 so far83
How loud — 153 weighted voices in the latest week74

2 of 3 signals · on-field reading uses last season until 4 games are in · 0–100, bands at 26 / 51 / 76

More in this tab

Recurring takesThe takes and theories circulating about this team right now.

Fan reads

What's in the air

The outcome could set precedents for player eligibility and league authority in college football.

Will Texas Tech prevail in its dispute with the Big 12 over quarterback Brendan Sorsby?

Sep 7→ 285
~ our read
If you are Texas tech, what sucks is you still have idiots like Cody Campbell and Kirby Hocutt making decisions, 😆 good luck with that circusYouTube · ESPN College Football
These are the same guys who fired Coach Mike Leach, denied him money he had earned and when Leach sued Texas Tech, claimed immunity.YouTube · Texas Tech Red Raiders

Smith is a key addition as Texas Tech looks to rebuild after heavy NFL Draft losses.

Does Zayden Smith's commitment keep Texas Tech's 2027 class in the national top five?

Aug 26→ 122
~ our read
The entire sports world is laughing at you Texas Tech!!!YouTube · Texas Tech Red Raiders
Texas tech fans are looking real pathetic today.YouTube · Josh Pate's College Football Show
ArgumentsRecurring arguments this fanbase keeps returning to.

What fans are saying

Fan claims · every quote verified verbatim

player performanceEarly signal — few voices

fans believe Texas Tech scores too few touchdowns in the red zone

We've always known we're not good in the red zone.

Based on 2 comments from 2 posters across 2 threads · Sep 12, 2026–Sep 13, 2026 · via CFB

position battleOne fan's take

One fan questions if Hammond has enough experience

So that's the question: is Hammond ready to be QB1 on a top-three team from day one, or is that the one spot that keeps this from a playoff ceiling?

Based on 1 comment from 1 poster across 1 thread · Jul 30, 2026 · via TexasTechFootball

position battleOne fan's take that season

One fan believes Will Hammond is the key to Texas Tech's success but question his readiness

The one thing standing between this and a real playoff run is the QB spot. Morton's gone, the Sorsby plan fell through, and now it's Will Hammond, the four-star you all have been waiting on but who's barely thrown 1,100 career yards.

Based on 1 comment from 1 poster across 1 thread · Jul 30, 2026 · via TexasTechFootball

program directionOne fan's take that season

One fan believes the team's scoring output is too low

Last year we were ranked 133 out of 134 in offense can we please improve that

Based on 1 comment from 1 poster across 1 thread · Aug 29, 2025 · via CFB

Show all 6
program directionLimited signal that season

fans believe Texas Tech has the best defense in decades

First time we've won 5 in a row by 20+ since 1952 on the back of the best defense we've had in at least 50 years.

Statistically this is our best defense since the 60s. No slight against Zach, dude is every bit of the legend he has earned. He didn't have a David Bailey, Lee Hunter, SGH, or Height, let alone all of them. This D is insane.

Based on 3 comments from 2 posters across 3 threads · Sep 20, 2025–Oct 5, 2025 · via CFB

position battleOne fan's take that season

One fan believes Tommy Castellanos is not the starting QB

Texas Tech has officially announced quarterback Tommy Castellanos has joined the Red Raider football program "where he will join the competition for the backup quarterback role behind Will Hammond."

Tommy Castellanos joins Texas Tech where he will join the competition for the backup quarterback role behind Will Hammond.

Based on 2 comments across 2 threads · Aug 29, 2026

PodcastsThe shows this fanbase actually listens to.

From the booth

a recent episode about this team
The obsessionThe rival this fanbase can't stop bringing up.
Rent free · r/cfb fan posts, last season
Texas Tech fans this offseason 51% of posts bring up another team▼4pp quieter#25 of 70 saltiest · mostly about Texas
Who Texas Tech fans can’t stop bringing up
  1. Texas14%
  2. Cincinnati7%
  3. BYU5%
  4. Baylor4%
  5. Texas A&M4%
share of Texas Tech’s football posts that mention each team
Texas Tech lives rent-free in
  1. Minnesota6%
share of each rival fanbase’s football posts that bring up Texas Tech
Who they talk aboutThe people this fanbase names more than anyone else does.
Who they talk about 717 posts and articles vs the field · 2026 season

The names this fanbase says more than anyone else does — players, coaches, the places they keep coming back to. Not slang: these are the people carrying the conversation.

Will Hammond
×125.7 the field
Signature — named ≥10× as often as the rest of college football
Will Hammond×125.7n=55
Joey McGuire×445.5n=39
Thomas Castellanos×97.6n=36
Brendan Sorsby×115.6n=33
Tim Brewster×259.2n=15
Mack Leftwich×144.3n=12
Terrance Carter×414.8n=19

“Will Hammond Could be Ready for Week 1 [Pete Thamel]”

reddit/TexasTechFootball · fan post, verbatim
Fans on Will Hammond (8 examples)
  1. I thought I everyone was way too optimistic about Hammond coming in and playing at a high level from the first game and was right about that,
  2. Hammond looks timid and indecisive. We keep running it up the middle and it doesn’t work,
  3. Sit Hammond sit Dickey throw it down field blitz more... This team isn't good enough for va
  4. Stop protecting Hammond and turn him loose. Our line got whipped on both sides of the ball. J. Williams
  5. Just another very sloppy game. And once again, I am not convinced that Will Hammond can take us deep into the Playoff. Not even sure if he can take us to win the Big
  6. I am sorry but it becomes very clear that Hammond is not the man for the job and they know it , bringing in castelannos short weeks
  7. day. Hammond: He looked sped up and uncomfortable from the opening drive. Whether it was missing
  8. Defense looked confused the entire game. Hammond is not ready which is to be expected but man leftwich and the o line doing him no
Voice profileHow this fanbase sounds vs. every other fanbase.
Fanbase Voice 4,082 fan mentions
Doomers
Optimism
31st
Joy
38th
Anger
89th
Doom
54th
Sarcasm
49th
vs the 94 highest-volume fanbases - 2026 season
Vocabulary by eraThe words that defined each chapter of this program.

Season Vocabulary

2026LAST
lasthammondmichigannightnflmiami
We need an offense. Yesterday. last year.
2025SORSBY
sorsbybrendancourtbrendan sorsbyrulesgambling
sorsby granted injunction: Set to play in 2026
2024DEFENSE
defenseoffensekittleyprobablyhudsonline
With our solid defense we can take risks!
Defining termsThe handful of terms that carried this season.
Words of the season how the conversation changed, year to year
2026
last×2.4hammond×3.0michigan×5.9night×7.2nfl×2.8
2025
sorsby×3.8brendan×10.6court×5.9brendan sorsby×7.9rules×2.9
2024
defense×2.9offense×2.1kittley×29.1probably×8.5hudson×21.9
Fanbase clusterWhich other fanbases talk the way yours does.
Your Vocabulary Clustercluster 1
with 4 other fanbases
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