cfb zeitgeistZeitgeist
OFFSEASON · SUMMER 2026 · COMMITMENT SEASON

Cam Cook

RB · Jacksonville State · Jr · #4

Below the discourse floor — the honest stats-only state.

1,666 RUSH YDS · 16 RUSH TD · 296 CARRIES

2026 RETURNINGReturning to Jacksonville State for 2026

2026 Outlook

Returning to Jacksonville State for 2026

2026 Depth chart

Projected starter

Running back · Jacksonville State

Returning around him

  • 84% of 2024 offensive production back (Strong continuity)
  • Transfer portal: +7 net (20 in / 13 out)

2026 Award watch

No preseason watch lists yet (most drop June 15 – July 15)

Jacksonville State · Last season: 9-5 · Talent rank #111 · 2026 recruiting class #110

RB · JACKSONVILLE STATE · CONFERENCE USA

Cam Cook

  • 3
  • #4
  • 5-11 | 195 lb
  • Round Rock, TX

CFB Zeitgeist Score

89

All-Conference in the position cohort. Carried by rush yards at the 100th percentile.

Heisman Heat

#243

<1% win probability

Fan Belief

Awaiting

Player-specific FI not yet ingested. Falls back to team mood below.

Respect Gap

Awaiting

Coming online with player-level FI.

Reality Gap

Awaiting

Coming online with player-level FI.

ACCOLADE PROBABILITY

Heisman

<1%

TOP RB AWARD

Doak Walker

CONSENSUS

All-American

Player Standing · 17 rungs

Tier 2 · Starter

R07 · Impact starter

Impact starter. Producing measurable value above replacement.

Not on team2-deepStarterRecognizedEliteApex
Aura™ · Him Watch the full board →
Hype = tape +4aura tax
Fans rank this player in the 82nd percentile of RBs; the tape says 77th — the discourse is fair.
Aura — fan perception82nd pctl
Production — on-field77th pctl
n=9 mentions · cohort: RBs · 140 qualified · perception = conversation volume, production = wepa_rushing

Career arc · Season-by-season Standing

3 seasons on the ladder

Peak: R09 All-Conference HM / 2nd team · 2025

2023

TCU · RB

2024

TCU · RB

2025

Jacksonville State · RB

R09 · All-Conference HM / 2nd team

Recognized

Development Trajectory · rushing yards

2023–2025
58.02023
4602024
1,6662025

+2772%

Up 2772% from first season to most-recent.

Career Arc

HS
Recruit
★★★★
#349 national
CFB
College
2 teams
2023–2025
NFL
NFL Draft
Not drafted (yet)

Identity & Role

The durable bio layer: position, size, hometown, and roster role.

PositionRB
Class3
Jersey4
Measurements5-11 | 195 lb
HometownRound Rock, TX
Primary teamJacksonville State

Recruiting Pedigree

How big the prospect was before college, and whether the later career arc beat that expectation.

Top pedigree 4-star No. 349 recruit
Composite rating 0.8985 HighSchool
Signed with TCU 2023
Origin Stony Point Round Rock, TX, USA
Class Profile Context
2023 4-star | 0.8985 No. 349 recruit | HighSchool | TCU

Transfer Arc

Portal movement changes role, context, and perception. This keeps that path in one place.

Portal moves 0 No portal entry on file
Latest destination -- --
Transfer stars -- CFBD transfer rating context
Eligibility -- Transfer date TBD
Season Move Context
No transfer portal moves on file for this player.

Heisman Lens · 2024 Season · Final

Where the player landed at the end of the listed season — final nowcast rank, win/finalist/ballot probabilities, and the cleanest official Heisman placement on file.

HIGH CONFIDENCE· through week 16
Current nowcast#243Latest modeled ballot order
Season forecast#342Where the full season sim points
Win probability0.0%Chance to actually win the trophy
Finalist probability0.0%Chance to make the finalist tier
Ballot probability0.0%Chance to appear anywhere on a ballot
Best official finish--Best completed Heisman placement on file

Heisman Futures

Not yet listed on major futures markets.

Achievements

  • Volume King 1.3% Volume King 2,500+ passing yards, 1,200+ rushing yards, or 900+ receiving yards in a single season (position-appropriate threshold). Held by 1.3% of the 2025 pool. 1666 rushing yards — clears the 1,200-RB volume bar.
  • Program Benchmark 5.5% Program Benchmark Season leader for the program at the player's position across the headline volume metric (passing yards / rushing yards / receiving yards). Held by 5.5% of the 2025 pool. Team leader in rushing yards (1666).

Selector Grid · 2025

AP
FWAA
AFCA
WCFF
SN
SI

NIL · Recruiting · NFL Draft

Market value, pedigree & pro outcome

Recruit stars

★★★★☆

to TCU

Composite

0.8985

#349 national

Today’s Hot-Take

The Hot-Take engine fires when this player’s percentile profile crosses a defensible threshold (top 10% in a cohort, 100+ snap sample). When it’s quiet, the model is honoring its “must be defensible” rule.

Anti-Take

PENDING

The contrarian read fires when the rules-engine detects a stat that complicates the Hot-Take. Quiet here means the model hasn’t found a defensible counter yet — not that one doesn’t exist.

The Room on Cam Cook

Fan sentiment ·

Belief Meter

50

Mixed Sentiment

Sample 8 mentions
Confidence LOW

Top Take

Trajectory

Cohort divergence mapbearishbullishheatedcalmOwn fans: 8 mentions · belief +0 · "Cam Griffin to Block for Cam Cook Again in West Virginia | WVU Football All 105 "Own fansRivals: 2 mentions · belief +0 · "Complete position grades, postgame, AND on field video of key plays! https://fob"Rivals
  • Own fans · n=8
  • Rivals · n=2

Rival Radar

How rival fanbases talk about Cam Cook

Only 2 rival mention(s) — below the 4-mention floor for a defensible read.

2025 Signature · 2025 season

Receiving yards (total)

286

yds

All FBS WRs, min 20 receptions

National rank #404 of 531
Percentile vs All FBS WRs, min 20 receptions 24th

Why it matters

#404 of 531 All FBS WRs in receiving yards — 286 yards on 30 receptions.

Vs cohort

This player 286 (24th)

HIGH · n=30 cohort 531

  • Also strong
  • Yards per reception#443 / 531
  • Receiving TDs#476 / 531

Signature Moment

Week 5 at Southern Miss — 77 receiving_yards_total

Result L 25-42

The week the volume broke through — put up 77 yds at Southern Miss.

A 3-act season arc returns once this player has six or more games on the ledger.

Season Pace · Projection

Where the rushing totals stand

final
Through 13g
1,666Rush yards
296Carries
16Rush TDs
Per game
128.2Rush yards
23Carries
1Rush TDs
Final
1,666Rush yards
296Carries
16Rush TDs

✓ Hit 750-yard season · finished with 1,666.

✓ Hit 1,000-yard season · finished with 1,666.

✓ Hit 1,500-yard season · finished with 1,666.

✓ Hit 10 rushing TDs · finished with 16.

✓ Hit 15 rushing TDs · finished with 16.

Why this is more than a rushing profile

The fast read on the thing that makes this player more than a generic stat line.

Cam Cook is not a one-lane back. The profile is interesting because the workload spills beyond pure rushing volume: 1,666 rushing yards, 30 catches, and 0 return yards for Jacksonville State. That kind of all-purpose footprint gives the card a much richer story than a basic carry total.

Current place #243 0.0% win | 0.0% finalist
Role load 36.2% Overall usage share
Profile quirk Blue-chip pedigree No. 349 recruit

2025 Season · Final

Traditional stats first. Advanced context underneath.

Last season

RB season snapshot

2025 season snapshot | final

2025 season snapshot | finalData: CFBD player stats + local Heisman modelPeer context: same position + same level
Scrimmage yards 1,952 1,666 rush | 286 rec | #1/735 (100th pct)
Rush TD 16 296 carries | #4/739 (100th pct)
Yards/carry 5.6 Per-rush efficiency | #172/735 (77th pct)
Player identity What kind of player is this?

30-second read

What kind of player is this?

Workhorse | Passing-game back against FBS RB peers.

WorkhorsePassing-game back

2025 Season · Final

2025 season snapshot | final

Rushing

CAR
296 100th
YDS
1,666 100th
YPC
5.6 77th
TD
16 100th

Receiving

REC
30 94th
YDS
286 97th
YPR
9.5 74th
TD
0 70th

Game Log · Week-by-week

2025 season · 13 games

Box score · CFBD
WkOppCARYDSAVGTDLONGNote
Wk 1L 10-17@ UCF17754.4024
Wk 2W 34-24vs Liberty291956.7231195-yard day
Wk 3L 34-41@ Georgia Southern211205.7016
Wk 4W 45-10vs Murray State221476.7219
Wk 5L 25-42@ Southern Miss22773.5115
Wk 7W 29-27@ Sam Houston312187.0273Season-high 218 yds
Wk 8W 38-25vs Delaware181176.53663 rushing TDs
Wk 10W 24-21@ Middle Tennessee211055.0142
Wk 11W 30-27@ UTEP191276.7151
Wk 12W 35-26vs Kennesaw State271324.9120
Wk 13L 21-27@ Florida International251385.5132
Wk 14W 37-34vs Western Kentucky251375.5144
Wk 15L 15-19vs Kennesaw State19784.1117
Total29616665.61673
Season-by-season tables Career rows + per-season box score

Traditional history

Traditional Stats

Season rows up top, career context at the bottom.

Season rows Career row

Season context · Team result + system

2023TCU5-7HC: Sonny Dykes · Pass-leaning, fast tempo
2024TCU9-4HC: Sonny Dykes · Pass-leaning
2025Jacksonville State9-5HC: Charles Kelly · Run-heavy
SeasonTeam
2025Jacksonville State2961,6665.616--
2024TCU1194603.99--
2023TCU16583.60--
Career3 loaded seasons4312,1845.125--
SeasonTeam
2025Jacksonville State302869.50--
2024TCU18754.20--
2023TCU----------
Career3 loaded seasons483617.50--
Advanced layer Usage, value, and context

Advanced metrics second

Advanced Metrics

Usage, value, and opponent-adjusted context.

Usage Value Context
Rushing WEPA

Opponent-adjusted rushing value. It helps separate empty volume from carries that actually move the scoreboard.

Role share

How much of the team's offense flows through this back once rushing work and receiving work are combined.

Peer percentile

Every percentile is compared against players at the same position and level, so an FBS quarterback is judged against FBS quarterbacks, not the whole sport.

Traditional first

The top tables stick to the stats fans already know from broadcasts and box scores. Advanced context is pushed underneath instead of replacing the basics.

Receiving work 30 286 rec yds | #34/552 (94th pct)
Usage 36.2% 49.2% rush share | #2/738 (100th pct)
Rushing WEPA +0.19 Opponent-adjusted rush value | #67/362 (82nd pct)
Open full stat explorer
0 metrics visible Showing all metrics
Group Metric Value Rank Pct Why it matters
Rushing Rushing yards 1,666 #1/735 100th pct Volumevs FBS RB
Rushing Rush TD 16 #4/739 100th pct Scoringvs FBS RB
Rushing Yards / carry 5.6 #172/735 77th pct Efficiencyvs FBS RB
Receiving Receptions 30 #34/552 94th pct Volumevs FBS RB
Receiving Receiving yards 286 #16/548 97th pct Volumevs FBS RB
Value Rushing WEPA +0.19 #67/362 82nd pct Opponent-adjusted rushing value | 272 weighted playsvs FBS RB
Usage Role share 36.2% #2/738 100th pct Share of team offensevs FBS RB
Rushing Carries 296 #2/739 100th pct Volumevs FBS RB
Rushing Rushing LONG 73 #44/733 94th pct Metricvs FBS RB
Receiving Receiving LONG 54 #36/540 94th pct Metricvs FBS RB
Receiving Yards / catch 9.5 #145/548 74th pct Efficiencyvs FBS RB
Receiving Receiving TD 0 #169/552 70th pct Scoringvs FBS RB
Usage Rush share 49.2% #17/738 98th pct Ground-game usagevs FBS RB
Usage 1st-down usage 39.5% #5/738 99th pct Early-down loadvs FBS RB
Usage Standard-down usage 39.1% #3/738 100th pct Base-situation sharevs FBS RB
Usage 2nd-down usage 34.6% #5/738 99th pct Middle-down loadvs FBS RB
Usage 3rd-down usage 29.6% #3/738 100th pct Money-down loadvs FBS RB
Usage Passing-down usage 28.6% #3/738 100th pct Known-passing sharevs FBS RB
Usage Pass share 13.7% #5/738 99th pct Air-game usagevs FBS RB
Ball Security Fumbles lost 1 #78/256 70th pct Turnoversvs FBS RB

Player Standing

Universal 17-step ladder. Tier pills below; accolade streams nested.

ALL-CONF HM

On-team2-deepStartingRecognizedEliteApex

ALL-CONF HM · Rung 9 of 16

Why he’s here

All-Conference honorable mention / 2nd team — the recognition has started.

What moves him up

A best-at-position run lifts to 1st team.

What moves him down

A back-end conference finish drops out of the honor list.

Accolade streams

StatusAwaiting tracker

Heisman model tracks the top FBS contenders weekly; this player hasn't entered the watch list yet.

Splits · Per-game

2025 season · 13 games

Home/Road · Win/Loss · Season halves

Home vs Road

YDS/gYPCTD/g
Home6g1345.71.7
Road7g1235.40.9

Win vs Loss

YDS/gYPCTD/g
Wins8g1476.11.6
Losses5g97.64.60.6

First half vs Second half

YDS/gYPCTD/g
Weeks 1-76g1395.71.2
Weeks 8+7g1195.51.3

Pocket and defense-quality (clean vs. pressure) splits are coming soon.

Savant · Box-rate percentiles

Where this profile ranks vs the RB cohort

89All-Conference
8 metrics · season cumulative

Elite: rush yards (99th). Strength: carries (99th).

Rush yards#1 / 349 · 100th pct
1666rush
Carries#2 / 349 · 100th pct
296rush
Rush TDs#4 / 349 · 99th pct
16rush
Rec yards#15 / 338 · 96th pct
286rece
Receptions#34 / 338 · 90th pct
30rece
Long run#40 / 349 · 88th pct
73rush
Yards / carry#82 / 349 · 74th pct
5.6rush
Fumbles lost#55 / 201 · 49th pct
1fumb

Percentiles versus same-position peers with enough snaps this season, based on box-score rates.

Advanced Savant · RB · 2024

Percentile Card

Advanced opponent-adjusted percentile bars are coming soon for this player.

P4G5All FBS
EPA / dropback
awaiting
CPOE
awaiting
Success rate
awaiting
Explosive rate (20+)
awaiting
aDOT
awaiting
Deep-ball accuracy
awaiting
Pressure-to-sack
awaiting
3rd-down EPA
awaiting
Red-zone TD rate
awaiting
Play-action EPA
awaiting
Scramble EPA
awaiting
Turnover-worthy play rate
awaiting

Advanced Savant

Opponent-adjusted advanced metrics with a cohort filter.

wepa_rushing0.19High (p75–p90) (n=178)

Peer Comparator · Fingerprint match

Three closest profiles by box-rate percentile

3 peers · 8 metrics
Cam CookJacksonville StateEmmett JohnsonNebraska· 95% simLincoln PareTexas State· 93% simNate SheppardDuke· 92% sim
Rush yards
100
Cook
99
Johnson
94
Pare
94
Sheppard
Carries
100
Cook
99
Johnson
94
Pare
93
Sheppard
Rush TDs
99
Cook
94
Johnson
94
Pare
92
Sheppard
Rec yards
96
Cook
97
Johnson
96
Pare
96
Sheppard
Receptions
90
Cook
100
Johnson
97
Pare
97
Sheppard
Long run
88
Cook
83
Johnson
75
Pare
73
Sheppard
Yards / carry
74
Cook
82
Johnson
68
Pare
79
Sheppard
Fumbles lost
49
Cook
49
Johnson

Closest peers by overall box-score percentile profile at the same position.

Player DNA

The Balanced Back

Plays within the scheme — consistent production without a dominant dimension.

RB

His 2025 production profile sits closest to TJ Green’s 2021 season.

TJ Green

73%match

Liberty · 2021

#2

Ulysses Bentley IV

SMU · 2020

All-AAC
71%
#3

Brock Sturges

Texas State · 2020

67%
#4

Jordan James

Oregon · 2024

All-Big TenNFL Rd 5
63%
#5

Nelson Smith

Navy · 2020

52%

Matches TJ on

Receiving share
Class year
Yards / carry

Differs from TJ on

Yards / reception (higher)

Not enough data yet for this comparison.

As a junior, his production profile tracks closest to Travis Dye's junior season at USC (2022).

Travis Dye

70%match

USC · 2022

#2

Jordan James

Oregon · 2024

All-Big TenNFL Rd 5
70%
#3

Dylan Sampson

Tennessee · 2024

NFL Rd 4
69%
#4

Devon Dampier

Utah · 2025

All-Big 12
65%
#5

Blake Horvath

Navy · 2025

All-AAC
63%

Matches Travis on

Weight
Receiving share
Total rush EPA (college ability)

Differs from Travis on

Class year (lower)
EPA / carry (adj) (lower)

Supporting Cast · Scheme

Staff and system around the player

2025 season

Head Coach

Charles Kelly

Pass share

33.8%

328 pass / 642 run

Plays / game

69.3

14 games

OL sack rate (allowed)

7.8%

243 dropbacks · PBP

Scheme: Run-heavy.

Coaching Lineage · 2023–2025

2 coaches
2023
Rich Rodriguez
Jacksonville State
2024
Rich Rodriguez
Jacksonville State
2025
Charles Kelly
Jacksonville State
era →

Coaching transition mid-career: Rich Rodriguez → Charles Kelly. Worth noting in scheme + development context.

Bio · Recruiting · Transfer · Roster

Off-field context — switch tabs to drill into recruit profile, transfer arc, or roster timeline.

HometownRound Rock, TX
Height5'11"
Weight195 lb
Class3
PositionRB
Jersey4

Trophy Case · Confirmed honors

What the selectors said

1 entries
🎖

ALL-CONFERENCE

All-Conf mention (2025)

All-Conference USA

Trophy Case · Detail

Every honor on the ledger, broken out by stream and selector.

All-Conference

1 all-conference honor

Conference-level recognition helps anchor whether a player is merely statistically loud or actually viewed as elite within his competitive lane.

Honors Timeline

Season-end distinction and week-by-week recognition on one timeline.

Season Honor Scope Team / Selector Context
2025 All-Conference USA all_conference Jacksonville State | Conference USA RB

Heisman By Year

Modeled rank and official finish by season.

Season Team Role Latest Model Forecast Win Finalist Official Finish Points Context
2024 TCU RB3 #243 #342 0.0% 0.0% -- -- W16 snapshot | Big 12
2023 TCU RB3 #2176 #2247 0.0% 0.0% -- -- W19 snapshot | Big 12

Roster Timeline

Team, conference, and class by season.

Season Team Conference Pos Class Bio
2025 Jacksonville State Conference USA RB 3 No. 4 | 5-11 | 195 lb | Round Rock, TX
2024 TCU Big 12 RB 3 No. 4 | 5-11 | 195 lb | Round Rock, TX
2023 TCU Big 12 RB 3 No. 4 | 5-11 | 195 lb | Round Rock, TX