CFB Zeitgeist Score
29
Below cohort in the position cohort. Carried by yards / carry at the 79th percentile.
George Pettaway
Below the discourse floor — the honest stats-only state.
195 RUSH YDS · 0 RUSH TD · 34 CARRIES
2026 Outlook
Returning to James Madison for 2026
2026 Depth chart
Projected starter
Running back · James Madison
Returning around him
2026 Award watch
No preseason watch lists yet (most drop June 15 – July 15)
James Madison · Last season: 12-2 (AP #19) · Talent rank #127 · 2026 recruiting class #108
RB · JAMES MADISON · SUN BELT
CFB Zeitgeist Score
29
Below cohort in the position cohort. Carried by yards / carry at the 79th percentile.
Heisman Heat
#1373
<1% win probability
Fan Belief
Awaiting
Player-specific FI not yet ingested. Falls back to team mood below.
Respect Gap
Awaiting
Coming online with player-level FI.
Reality Gap
Awaiting
Coming online with player-level FI.
ACCOLADE PROBABILITY
Heisman
<1%
TOP RB AWARD
Doak Walker
—
CONSENSUS
All-American
—
Player Standing · 17 rungs
Tier 1 · 2-deepRotational. Earning real snaps in the rotation.
Career arc · Season-by-season Standing
3 seasons on the ladder
2022
North Carolina · RB
—
2023
North Carolina · RB
—
2025
James Madison · RB
R09 · All-Conference HM / 2nd team
Recognized
Development Trajectory · rushing yards
2022–2025Up 110% from first season to most-recent.
Career Arc
The durable bio layer: position, size, hometown, and roster role.
How big the prospect was before college, and whether the later career arc beat that expectation.
| Class | Profile | Context |
|---|---|---|
| 2022 | 4-star | 0.9582 | No. 99 recruit | HighSchool | North Carolina |
Portal movement changes role, context, and perception. This keeps that path in one place.
| Season | Move | Context |
|---|---|---|
| 2024 | North Carolina -> James Madison | 3-star | 0.8800 | Immediate |
Where the player landed at the end of the listed season — final nowcast rank, win/finalist/ballot probabilities, and the cleanest official Heisman placement on file.
HIGH CONFIDENCE· through week 16Heisman Futures
Not yet listed on major futures markets.
Selector Grid · 2025
NIL · Recruiting · NFL Draft
Market value, pedigree & pro outcome
Recruit stars
★★★★☆
to North Carolina
Composite
0.9582
#99 national
Today’s Hot-Take
The Hot-Take engine fires when this player’s percentile profile crosses a defensible threshold (top 10% in a cohort, 100+ snap sample). When it’s quiet, the model is honoring its “must be defensible” rule.
Anti-Take
PENDINGThe contrarian read fires when the rules-engine detects a stat that complicates the Hot-Take. Quiet here means the model hasn’t found a defensible counter yet — not that one doesn’t exist.
Fan sentiment · Awaiting signal
The Room reads fan conversation around a player — who’s talking, what they believe, and how that shifts. It publishes once weekly volume rebuilds; for most players that’s in-season, when game-week chatter spikes.
Cohort divergence reads how different fanbases talk about this player. Returns once weekly mentions clear the publish floor.
Rival Radar
No rival-bucket mentions in the current season.
Signature Story
He hasn't written his page yet — we'll start filling it in when there are enough snaps to rank against his peers.
Signature Moment
No signature moment on the ledger yet.
Returns once this player puts together a multi-game body of work — single-game flashes alone don't clear the bar.
Season Pace · Projection
Where the rushing totals stand
To hit 750-yard season (currently 195): needs 277.5/game over remaining 2.
To hit 1,000-yard season (currently 195): needs 402.5/game over remaining 2.
To hit 1,500-yard season (currently 195): needs 652.5/game over remaining 2.
To hit 10 rushing TDs (currently 0): needs 5/game over remaining 2.
To hit 15 rushing TDs (currently 0): needs 7.5/game over remaining 2.
To hit 20 rushing TDs (currently 0): needs 10/game over remaining 2.
The fast read on the thing that makes this player more than a generic stat line.
The useful clue on this card is not just the Heisman rank, but the broader honors spine. George Pettaway already has 2 loaded recognition items, which helps distinguish a player who is merely productive from one who is already earning selector-level validation.
Traditional stats first. Advanced context underneath.
Last season
2025 season snapshot | final
30-second read
Backfield contributor against FBS RB peers.
2025 season snapshot | final
Rushing
Receiving
Game Log · Week-by-week
2025 season · 11 games
| Wk | Opp | CAR | YDS | AVG | TD | LONG | Note |
|---|---|---|---|---|---|---|---|
| Wk 1 | W 45-10vs Weber State | 10 | 99 | 9.9 | 0 | 35 | Season-high 99 yds |
| Wk 2 | L 14-28@ Louisville | 5 | 21 | 4.2 | 0 | 12 | |
| Wk 4 | W 31-13@ Liberty | 4 | 12 | 3.0 | 0 | 6 | |
| Wk 8 | W 63-27vs Old Dominion | 5 | 21 | 4.2 | 0 | 7 | |
| Wk 10 | W 52-20@ Texas State | 1 | 5 | 5.0 | 0 | 5 | |
| Wk 11 | W 35-23@ Marshall | — | — | — | — | — | |
| Wk 12 | W 58-10vs App State | 6 | 29 | 4.8 | 0 | 10 | |
| Wk 13 | W 24-20vs Washington State | 1 | 4 | 4.0 | 0 | 4 | |
| Wk 14 | W 59-10@ Coastal Carolina | 1 | 2 | 2.0 | 0 | 2 | |
| Wk 15 | W 31-14vs Troy | — | — | — | — | — | |
| Bowl | L 34-51@ Oregon | 1 | 2 | 2.0 | 0 | 2 | |
| Total | 34 | 195 | 4.3 | 0 | 35 |
Traditional history
Season rows up top, career context at the bottom.
Season context · Team result + system
| Season | Team | |||||
|---|---|---|---|---|---|---|
| 2025 | James Madison | 34 | 195 | 5.7 | 0 | -- |
| 2023 | North Carolina | -- | -- | -- | -- | -- |
| 2022 | North Carolina | 20 | 93 | 4.7 | 2 | -- |
| Career | 3 loaded seasons | 54 | 288 | 5.3 | 2 | -- |
| Season | Team | |||||
|---|---|---|---|---|---|---|
| 2025 | James Madison | 9 | 67 | 7.4 | 1 | -- |
| 2023 | North Carolina | 1 | -- | 0.0 | 0 | -- |
| 2022 | North Carolina | 5 | 21 | 4.2 | 0 | -- |
| Career | 3 loaded seasons | 15 | 88 | 5.9 | 1 | -- |
Advanced metrics second
Usage, value, and opponent-adjusted context.
Opponent-adjusted rushing value. It helps separate empty volume from carries that actually move the scoreboard.
How much of the team's offense flows through this back once rushing work and receiving work are combined.
Every percentile is compared against players at the same position and level, so an FBS quarterback is judged against FBS quarterbacks, not the whole sport.
The top tables stick to the stats fans already know from broadcasts and box scores. Advanced context is pushed underneath instead of replacing the basics.
| Group | Metric | Value | Rank | Pct | Why it matters |
|---|---|---|---|---|---|
| Rushing | Rushing yards | 195 | #344/735 | 53rd pct | Volumevs FBS RB |
| Rushing | Rush TD | 0 | #447/739 | 40th pct | Scoringvs FBS RB |
| Rushing | Yards / carry | 5.7 | #152/735 | 79th pct | Efficiencyvs FBS RB |
| Receiving | Receptions | 9 | #236/552 | 57th pct | Volumevs FBS RB |
| Receiving | Receiving yards | 67 | #235/548 | 57th pct | Volumevs FBS RB |
| Usage | Role share | 5.1% | #532/738 | 28th pct | Share of team offensevs FBS RB |
| Rushing | Rushing LONG | 35 | #273/733 | 63rd pct | Metricvs FBS RB |
| Rushing | Carries | 34 | #370/739 | 50th pct | Volumevs FBS RB |
| Receiving | Receiving LONG | 24 | #174/540 | 68th pct | Metricvs FBS RB |
| Receiving | Yards / catch | 7.4 | #237/548 | 57th pct | Efficiencyvs FBS RB |
| Receiving | Receiving TD | 1 | #60/552 | 89th pct | Scoringvs FBS RB |
| Returns | Kick return yards | 38 | #113/200 | 44th pct | Volumevs FBS RB |
| Returns | Kick return avg | 19.0 | #93/199 | 54th pct | Efficiencyvs FBS RB |
| Returns | Kick returns | 2 | #109/206 | 48th pct | Volumevs FBS RB |
| Usage | 2nd-down usage | 7.9% | #429/738 | 42nd pct | Middle-down loadvs FBS RB |
| Usage | Passing-down usage | 6.8% | #360/738 | 51st pct | Known-passing sharevs FBS RB |
| Usage | Rush share | 6.8% | #580/738 | 22nd pct | Ground-game usagevs FBS RB |
| Usage | 1st-down usage | 4.3% | #579/738 | 22nd pct | Early-down loadvs FBS RB |
| Usage | Standard-down usage | 4.3% | #596/738 | 19th pct | Base-situation sharevs FBS RB |
| Usage | Pass share | 2.9% | #318/738 | 57th pct | Air-game usagevs FBS RB |
| Usage | 3rd-down usage | 2.0% | #597/738 | 19th pct | Money-down loadvs FBS RB |
Universal 17-step ladder. Tier pills below; accolade streams nested.
ALL-CONF HM
ALL-CONF HM · Rung 9 of 16
Why he’s here
All-Conference honorable mention / 2nd team — the recognition has started.
What moves him up
A best-at-position run lifts to 1st team.
What moves him down
A back-end conference finish drops out of the honor list.
Accolade streams
Heisman model tracks the top FBS contenders weekly; this player hasn't entered the watch list yet.
Splits · Per-game
2025 season · 11 games
Home vs Road
| YDS/g | YPC | TD/g | |
|---|---|---|---|
| Home5g | 30.6 | 5.7 | 0.0 |
| Road6g | 7.0 | 3.2 | 0.0 |
Win vs Loss
| YDS/g | YPC | TD/g | |
|---|---|---|---|
| Wins9g | 19.1 | 4.7 | 0.0 |
| Losses2g | 11.5 | 3.1 | 0.0 |
First half vs Second half
| YDS/g | YPC | TD/g | |
|---|---|---|---|
| Weeks 1-74g | 33.5 | 4.8 | 0.0 |
| Weeks 8+7g | 8.7 | 4.0 | 0.0 |
Pocket and defense-quality (clean vs. pressure) splits are coming soon.
Savant · Box-rate percentiles
Where this profile ranks vs the RB cohort
Concern: carries (0th).
Percentiles versus same-position peers with enough snaps this season, based on box-score rates.
Advanced Savant · RB · 2024
Advanced opponent-adjusted percentile bars are coming soon for this player.
Opponent-adjusted advanced metrics with a cohort filter.
Peer Comparator · Fingerprint match
Three closest profiles by box-rate percentile
Closest peers by overall box-score percentile profile at the same position.
Supporting Cast · Scheme
Staff and system around the player
Head Coach
Bob Chesney
Pass share
39.7%
385 pass / 584 run
Plays / game
69.2
14 games
OL sack rate (allowed)
7.8%
269 dropbacks · PBP
Scheme: Run-heavy.
Coaching Lineage · 2022–2025
3 coachesPlayed under 3 different head coaches: Curt Cignetti, Damian Wroblewski, and Bob Chesney. Multi-era developmental context.
Off-field context — switch tabs to drill into recruit profile, transfer arc, or roster timeline.
No fields populated yet.
No fields populated yet.
Trophy Case · Confirmed honors
What the selectors said
ALL-CONFERENCE · 1ST TEAM
All-Conf 1st team (2025)
All-Sun Belt
Every honor on the ledger, broken out by stream and selector.
Conference-level recognition helps anchor whether a player is merely statistically loud or actually viewed as elite within his competitive lane.
Season-end distinction and week-by-week recognition on one timeline.
| Season | Honor | Scope | Team / Selector | Context |
|---|---|---|---|---|
| 2025 | All-Sun Belt | all_conference | James Madison | Sun Belt | AP |
| 2025 | All-Sun Belt | all_conference | James Madison | Sun Belt | RB |
Modeled rank and official finish by season.
| Season | Team | Role | Latest Model | Forecast | Win | Finalist | Official Finish | Points | Context |
|---|---|---|---|---|---|---|---|---|---|
| 2024 | James Madison | RB3 | #1373 | #1183 | 0.0% | 0.0% | -- | -- | W16 snapshot | Sun Belt |
| 2023 | North Carolina | RB3 | #2253 | #1975 | 0.0% | 0.0% | -- | -- | W19 snapshot | ACC |
| 2022 | North Carolina | RB3 | #1023 | #953 | 0.0% | 0.0% | -- | -- | W20 snapshot | ACC |
Team, conference, and class by season.
| Season | Team | Conference | Pos | Class | Bio |
|---|---|---|---|---|---|
| 2025 | James Madison | Sun Belt | RB | 3 | No. 6 | 5-10 | 196 lb | Suffolk, VA |
| 2024 | James Madison | Sun Belt | RB | 3 | No. 6 | 5-10 | 196 lb | Suffolk, VA |
| 2023 | North Carolina | ACC | RB | 3 | No. 6 | 5-10 | 196 lb | Suffolk, VA |
| 2022 | North Carolina | ACC | RB | 3 | No. 6 | 5-10 | 196 lb | Suffolk, VA |