CFB Zeitgeist Score
28
Below cohort in the position cohort. Carried by yards / carry at the 99th percentile.
Joey Mattord
Below the discourse floor — the honest stats-only state.
48 RUSH YDS · 1 RUSH TD · 6 CARRIES
2026 Outlook
Returning to Eastern Michigan for 2026
2026 Depth chart
Projected starter
Running back · Eastern Michigan
Returning around him
- 25% of 2024 offensive production back (Heavy turnover)
- Transfer portal: -15 net (11 in / 26 out)
2026 Award watch
No preseason watch lists yet (most drop June 15 – July 15)
Eastern Michigan · Last season: 4-8 · Talent rank #94 · 2026 recruiting class #97
RB · EASTERN MICHIGAN · MID-AMERICAN
Joey Mattord
- 3
- #24
- 5-11 | 187 lb
- Hartland, MI
Heisman Heat
#2619
<1% win probability
Fan Belief
Awaiting
Player-specific FI not yet ingested. Falls back to team mood below.
Respect Gap
Awaiting
Coming online with player-level FI.
Reality Gap
Awaiting
Coming online with player-level FI.
ACCOLADE PROBABILITY
Heisman
<1%
TOP RB AWARD
Doak Walker
—
CONSENSUS
All-American
—
Player Standing · 17 rungs
Tier 2 · StarterR05 · Part-time starter
Part-time starter. Splitting first-team reps.
Not on team2-deepStarterRecognizedEliteApex
Career Arc
HS
Recruit
—
CFB
College
Eastern Michigan
NFL
NFL Draft
—
Identity & Role
The durable bio layer: position, size, hometown, and roster role.
Recruiting Pedigree
How big the prospect was before college, and whether the later career arc beat that expectation.
| Class | Profile | Context |
|---|---|---|
| No recruiting profile is on file for this player. | ||
Transfer Arc
Portal movement changes role, context, and perception. This keeps that path in one place.
| Season | Move | Context |
|---|---|---|
| No transfer portal moves on file for this player. | ||
Heisman Lens · 2024 Season · Final
Where the player landed at the end of the listed season — final nowcast rank, win/finalist/ballot probabilities, and the cleanest official Heisman placement on file.
HIGH CONFIDENCE· through week 16Heisman Futures
Not yet listed on major futures markets.
No achievements unlocked yet this season.
Selector Grid · 2025
AP—
FWAA—
AFCA—
WCFF—
SN—
SI—
Selector recognition fills in once the major honors lists (AP, FWAA, AFCA, Walter Camp, Sporting News, SI) are scraped and ingested.
Today’s Hot-Take
The Hot-Take engine fires when this player’s percentile profile crosses a defensible threshold (top 10% in a cohort, 100+ snap sample). When it’s quiet, the model is honoring its “must be defensible” rule.
Anti-Take
PENDINGThe contrarian read fires when the rules-engine detects a stat that complicates the Hot-Take. Quiet here means the model hasn’t found a defensible counter yet — not that one doesn’t exist.
The Room on Joey Mattord
Fan sentiment · Awaiting signal
The Room reads fan conversation around a player — who’s talking, what they believe, and how that shifts. It publishes once weekly volume rebuilds; for most players that’s in-season, when game-week chatter spikes.
Cohort divergence map
Cohort divergence reads how different fanbases talk about this player. Returns once weekly mentions clear the publish floor.
Rival Radar
How rival fanbases talk about Joey Mattord
No rival-bucket mentions in the current season.
Signature Story
Awaiting candidate metric
He hasn't written his page yet — we'll start filling it in when there are enough snaps to rank against his peers.
Signature Moment
No signature moment on the ledger yet.
Returns once this player puts together a multi-game body of work — single-game flashes alone don't clear the bar.
Season Pace · Projection
Where the rushing totals stand
Through 7g
48Rush yards
6Carries
1Rush TDs
Per game
6.9Rush yards
1Carries
0Rush TDs
Projected (13g)
89.1Rush yards
11Carries
2Rush TDs
To hit 750-yard season (currently 48): needs 117/game over remaining 6.
To hit 1,000-yard season (currently 48): needs 158.7/game over remaining 6.
To hit 1,500-yard season (currently 48): needs 242/game over remaining 6.
To hit 10 rushing TDs (currently 1): needs 1.5/game over remaining 6.
To hit 15 rushing TDs (currently 1): needs 2.3/game over remaining 6.
To hit 20 rushing TDs (currently 1): needs 3.2/game over remaining 6.
What made this player interesting
The fast read on the thing that makes this player more than a generic stat line.
Joey Mattord's story is about how role and output meet each other. For Eastern Michigan, the card already shows enough current-season production to explain why he is on the serious-player board, and the next layer is determining whether the profile is just very good or actually distinctive.
2025 Season · Final
Traditional stats first. Advanced context underneath.
Last season
RB season snapshot
2025 season snapshot | final
2025 season snapshot | finalData: CFBD player stats + local Heisman modelPeer context: same position + same level
Player identity What kind of player is this?
30-second read
What kind of player is this?
Efficient runner against FBS RB peers.
2025 Season · Final
2025 season snapshot | final
Rushing
CAR
6 20th
YDS
48 29th
YPC
8.0 96th
TD
1 56th
Receiving
REC
4 38th
YDS
33 39th
YPR
8.3 65th
TD
0 70th
Game Log · Week-by-week
2025 season · 7 games
| Wk | Opp | CAR | YDS | AVG | TD | LONG | Note |
|---|---|---|---|---|---|---|---|
| Wk 1 | L 27-52@ Texas State | 5 | 38 | 7.6 | 1 | 24 | Season-high 38 yds |
| Wk 3 | L 23-48@ Kentucky | — | — | — | — | — | |
| Wk 5 | L 13-24@ Central Michigan | — | — | — | — | — | |
| Wk 7 | W 16-10vs Northern Illinois | 1 | 10 | 10.0 | 0 | 10 | |
| Wk 9 | L 21-28vs Ohio | — | — | — | — | — | |
| Wk 11 | W 27-21vs Bowling Green | — | — | — | — | — | |
| Wk 14 | L 21-31vs Western Michigan | — | — | — | — | — | |
| Total | 6 | 48 | 8.8 | 1 | 24 |
Season-by-season tables Career rows + per-season box score
Traditional history
Traditional Stats
Season rows up top, career context at the bottom.
Season context · Team result + system
2025Eastern Michigan4-8HC: Chris Creighton · Balanced
| Season | Team | |||||
|---|---|---|---|---|---|---|
| 2025 | Eastern Michigan | 6 | 48 | 8.0 | 1 | -- |
| Career | 1 loaded season | 6 | 48 | 8.0 | 1 | -- |
| Season | Team | |||||
|---|---|---|---|---|---|---|
| 2025 | Eastern Michigan | 4 | 33 | 8.2 | 0 | -- |
| Career | 1 loaded season | 4 | 33 | 8.2 | 0 | -- |
Advanced layer Usage, value, and context
Advanced metrics second
Advanced Metrics
Usage, value, and opponent-adjusted context.
Opponent-adjusted rushing value. It helps separate empty volume from carries that actually move the scoreboard.
How much of the team's offense flows through this back once rushing work and receiving work are combined.
Every percentile is compared against players at the same position and level, so an FBS quarterback is judged against FBS quarterbacks, not the whole sport.
The top tables stick to the stats fans already know from broadcasts and box scores. Advanced context is pushed underneath instead of replacing the basics.
Open full stat explorer
| Group | Metric | Value | Rank | Pct | Why it matters |
|---|---|---|---|---|---|
| Rushing | Rushing yards | 48 | #525/735 | 29th pct | Volumevs FBS RB |
| Rushing | Rush TD | 1 | #323/739 | 56th pct | Scoringvs FBS RB |
| Rushing | Yards / carry | 8.0 | #27/735 | 96th pct | Efficiencyvs FBS RB |
| Receiving | Receptions | 4 | #343/552 | 38th pct | Volumevs FBS RB |
| Receiving | Receiving yards | 33 | #334/548 | 39th pct | Volumevs FBS RB |
| Usage | Role share | 4.3% | #580/738 | 22nd pct | Share of team offensevs FBS RB |
| Rushing | Rushing LONG | 24 | #347/733 | 53rd pct | Metricvs FBS RB |
| Rushing | Carries | 6 | #592/739 | 20th pct | Volumevs FBS RB |
| Receiving | Receiving LONG | 22 | #198/540 | 64th pct | Metricvs FBS RB |
| Receiving | Yards / catch | 8.3 | #193/548 | 65th pct | Efficiencyvs FBS RB |
| Receiving | Receiving TD | 0 | #169/552 | 70th pct | Scoringvs FBS RB |
| Returns | Kick return yards | 61 | #89/200 | 56th pct | Volumevs FBS RB |
| Returns | Kick return avg | 20.3 | #75/199 | 63rd pct | Efficiencyvs FBS RB |
| Returns | Kick returns | 3 | #85/206 | 59th pct | Volumevs FBS RB |
| Usage | 2nd-down usage | 7.6% | #445/738 | 40th pct | Middle-down loadvs FBS RB |
| Usage | Passing-down usage | 6.3% | #385/738 | 48th pct | Known-passing sharevs FBS RB |
| Usage | Rush share | 6.2% | #597/738 | 19th pct | Ground-game usagevs FBS RB |
| Usage | Standard-down usage | 3.5% | #632/738 | 14th pct | Base-situation sharevs FBS RB |
| Usage | 1st-down usage | 3.3% | #631/738 | 15th pct | Early-down loadvs FBS RB |
| Usage | Pass share | 2.7% | #340/738 | 54th pct | Air-game usagevs FBS RB |
| Usage | 3rd-down usage | 0.0% | #622/738 | 16th pct | Money-down loadvs FBS RB |
Player Standing
Universal 17-step ladder. Tier pills below; accolade streams nested.
AWAITING CLASSIFICATION
On-team2-deepStartingRecognizedEliteApex
AWAITING CLASSIFICATION · Rung None of 16
Why he’s here
Standing classification populates when honors, Heisman, and roster signals all align.
What moves him up
What moves him down
Accolade streams
Status—Awaiting tracker
Heisman model tracks the top FBS contenders weekly; this player hasn't entered the watch list yet.
Splits · Per-game
2025 season · 7 games
Home vs Road
| YDS/g | YPC | TD/g | |
|---|---|---|---|
| Home4g | 2.5 | 10.0 | 0.0 |
| Road3g | 12.7 | 7.6 | 0.3 |
Win vs Loss
| YDS/g | YPC | TD/g | |
|---|---|---|---|
| Wins2g | 5.0 | 10.0 | 0.0 |
| Losses5g | 7.6 | 7.6 | 0.2 |
First half vs Second half
| YDS/g | YPC | TD/g | |
|---|---|---|---|
| Weeks 1-74g | 12.0 | 8.8 | 0.2 |
| Weeks 8+3g | — | — | — |
Pocket and defense-quality (clean vs. pressure) splits are coming soon.
Savant · Box-rate percentiles
Where this profile ranks vs the RB cohort
28Below cohort
Elite: yards / carry (98th). Concern: carries (0th).
Percentiles versus same-position peers with enough snaps this season, based on box-score rates.
Advanced Savant · RB · 2024
Percentile Card
Advanced opponent-adjusted percentile bars are coming soon for this player.
P4G5All FBS
Advanced Savant
Opponent-adjusted advanced metrics with a cohort filter.
Advanced opponent-adjusted metrics are coming soon for this player. Selected cohort: P4.
Peer Comparator · Fingerprint match
Three closest profiles by box-rate percentile
Joey MattordEastern MichiganJeremiah CobbAuburn· 45% simJordan BrunsonMiami (OH)· 45% simKamari MoultonIowa· 44% sim
Yards / carry
Rec yards
Long run
Rush TDs
Receptions
Rush yards
Carries
Closest peers by overall box-score percentile profile at the same position.
Supporting Cast · Scheme
Staff and system around the player
Head Coach
Chris Creighton
Pass share
51.1%
403 pass / 385 run
Plays / game
65.7
12 games
OL sack rate (allowed)
2.9%
342 dropbacks · PBP
Scheme: Balanced.
Coaching Lineage · 2025
1 coach2025
Chris Creighton
Eastern Michigan
Played his entire career under Chris Creighton.
Bio · Recruiting · Transfer · Roster
Off-field context — switch tabs to drill into recruit profile, transfer arc, or roster timeline.
HometownHartland, MI
Height5'11"
Weight187 lb
Class3
PositionRB
Jersey24
No fields populated yet.
No fields populated yet.
Current teamEastern Michigan
ConferenceMid-American
Joined2025
Career arc3 season(s)
Trophy Case · Detail
Every honor on the ledger, broken out by stream and selector.
No formal honors on the ledger yet
All-America, all-conference, player-of-the-week, watch-list, and postseason awards land here when they're earned. The absence is the signal: most players never collect formal honors, and that's its own kind of context.
Honors Timeline
Season-end distinction and week-by-week recognition on one timeline.
| Season | Honor | Scope | Team / Selector | Context |
|---|---|---|---|---|
| No formal honors on the ledger yet. All-America, all-conference, weekly awards, watch lists, and postseason trophies land here when they’re earned. | ||||
Heisman By Year
Modeled rank and official finish by season.
| Season | Team | Role | Latest Model | Forecast | Win | Finalist | Official Finish | Points | Context |
|---|---|---|---|---|---|---|---|---|---|
| 2024 | Eastern Michigan | RB3 | #2619 | #2394 | 0.0% | 0.0% | -- | -- | W16 snapshot | Mid-American |
| 2023 | Eastern Michigan | RB3 | #4188 | #4271 | 0.0% | 0.0% | -- | -- | W19 snapshot | Mid-American |
Roster Timeline
Team, conference, and class by season.
| Season | Team | Conference | Pos | Class | Bio |
|---|---|---|---|---|---|
| 2025 | Eastern Michigan | Mid-American | RB | 3 | No. 24 | 5-11 | 187 lb | Hartland, MI |
| 2024 | Eastern Michigan | Mid-American | RB | 3 | No. 24 | 5-11 | 187 lb | Hartland, MI |
| 2023 | Eastern Michigan | Mid-American | RB | 3 | No. 24 | 5-11 | 187 lb | Hartland, MI |