2009
The first game
South Alabama plays the first football game in school history, beginning a program from a blank page
Program outlook
South Alabama played its first football game in 2009. By 2024, it had a bowl win over Western Michigan and a 7-6 record. In 2025, Major Applewhite's second year went 4-8. A program this young doesn't have the luxury of setbacks feeling normal yet.
Since Jun 14: W 52-35 vs UL Monroe; W 56-49 at Arkansas State; L 13-20 at Marshall; L 20-35 vs Louisiana Tech. 4-4 this season.
Almost everything in the South Alabama record book is a 'first.' First game, first bowl trip, first win, first on-campus stadium — Hancock Whitney Stadium opened in 2020 after a decade of sharing Ladd-Peebles with the city. The Jaguars are one of the youngest programs in major-college football, which means the history is still being written and the fans who have followed from the beginning remember all of it: Joey Jones starting from nothing in 2009, the climb to the Sun Belt, Gerald Everett becoming the program's first marquee NFL Draft pick, Jalen Tolbert following him.
Applewhite's 2024 debut went 7-6 with a bowl win and the program's credibility was real. The 4-8 step back in 2025 (3-5 Sun Belt West) was the kind of regression that hits a young program differently than it would an established one — there's no forty years of winning history to absorb the fall. The fanbase split is between patience and alarm: one side says a program this young needs room to develop and a bad year is part of the building; the other tasted the 2024 bowl and won't accept it as the ceiling.
The 2026 question is the simplest one in Mobile: can Applewhite get back to the bowl? The Sun Belt conference title — the first in program history — remains the explicit target. A program writing its record book from scratch is at its best when it has something to write.
A modern Sun Belt spread identity still defining itself — South Alabama is young enough that its scheme fingerprint isn't fully inherited; it's being built. The Gulf Coast recruiting base around Mobile gives the Jaguars access to talent that flows into the SEC and beyond, which means the ceiling on the roster is real even if the program is still figuring out how to build around it consistently. Applewhite's background is offensive-line-driven and quarterback-centric; the 2026 version of the scheme will reflect his third year of implementation.
79-110 all-time · 16 seasons · 2011–2026
13 seasons inside the CFP era, no bids yet — the era the program is still trying to break into.
Swipe left for earlier seasons
South Alabama’s 2014–2026 record is 67-89.
Major Applewhite is in year 3. The methodology is taking shape.
South Alabama and Troy, meeting by meeting
2025: Troy won 31-24. After this game, Troy led 10-4-0.
Last 14 meetings: ▲ South Alabama won, ▼ Troy won, by how much
Each step is one meeting: up when South Alabama wins, down when Troy wins, flat for a tie. Counts every game in our records since 2012. Tap the line for any season.
Most weeks vanish. These didn’t.
2009
South Alabama plays the first football game in school history, beginning a program from a blank page
2020
The Jaguars open their own on-campus stadium after a decade sharing Mobile's Ladd-Peebles — a young program finally putting down roots
Major Applewhite's debut season ends with a bowl victory over Western Michigan — the program's strongest recent statement
Moment of the year · 2026
Week 1 of 2026. A statement margin. Recruiting boards re-rendered overnight.
Thin. Roster development still maturing.
Dallas Cowboys · #9/468 final season
San Francisco 49ers · #199/322 final season
More in this tab
Season standing · 2026 · 4-4
Competitive in FBS but not bowl-eligible — the close-loss tier.
Sun Belt standing · 2026
South Alabama is 9th of 14 in the Sun Belt at 2-2. The path to the title is steep — the focus is on bowl access and rivalry wins.
| # | Program | Record |
|---|---|---|
| 1 | Louisiana Tech | 4-0 |
| 2 | James Madison | 4-2 |
| 3 | Georgia Southern | 3-1 |
| 4 | App State | 2-2 |
| 5 | Arkansas State | 2-2 |
| 6 | Coastal Carolina | 2-2 |
| 7 | Louisiana | 2-2 |
| 8 | Marshall | 2-2 |
| 9 | South Alabama | 2-2 |
| 10 | Southern Miss | 2-2 |
| 11 | Troy | 2-2 |
| 12 | Georgia State | 1-3 |
| 13 | UL Monroe | 1-3 |
| 14 | Old Dominion | 1-5 |
Coaching history
FBS-relative efficiency percentile per season (2014–2026), same population as the Coordinator Mirror board. Dashed vertical lines mark a coordinator change.
Three gameday rituals — the ones outsiders never quite catch.
since 2009
South Alabama football began in 2009 — one of the most-recent FBS-level program creations in CFB history. The program went FCS independent 2009-2011, FBS independent 2012, then Sun Belt 2013. The 2009 founding-from-scratch + rapid ascent to FBS make USA's institutional story unique.
since 2020
Hancock Whitney Stadium (built 2020) — South Alabama's first dedicated on-campus stadium — replaced decades at Ladd-Peebles Stadium (a shared off-campus venue). The 25,450 capacity + Mobile geographic setting + on-campus location + corporate naming-rights modernity create a venue distinct from the post-2009 founding era.
since 1963
South Alabama's Mobile, AL location + Gulf Coast regional identity + competition with Alabama / Auburn / Ole Miss / Mississippi State + the Senior Bowl host city create a unique geographic catchment. The program's positioning + the Senior Bowl proximity + Hancock Whitney corporate naming anchor identity.
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